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Business analytics for managers : taking business intelligence beyond reporting

Laursen, Gert H. N · Hoboken, N.J : Wiley, 2010

Nhà xuất bản
Hoboken, N.J : Wiley, 2010
Mô tả vật lý
248 trang
ISBN
0470890614 (hardback);9780470890615 (hardback)
Phân loại Dewey
658.4033
Ngôn ngữ
Tiếng Anh

Tóm tắt nội dung

"Many companies are unsure exactly what business analytics is and how it can be used to improve their performance. Much of the material currently in the marketplace is technical in nature. This book's focus is not on the technical aspects of business analytics but takes a business holistic approach. It provides an explanation of what business analytics is and how it should be important to people in sales, marketing, management, finance, HR, production as well as analysis and controlling. This book provides a business analytics model that focuses on the interaction of IT technology, strategy, business processes, and a broad spectrum of human competencies, organizational circumstances, and cooperation across the organization. This book will be comprised of nine chapters: (1) The Business Analytics Model

(2) Business Analytics at the Strategic Model

(3) Development and Deployment of Information at a Functional Level

(4) Business Analytics at an Analytical Level

(5) Business Analytics at the Data Warehouse Level

(6) The Company's Collection of Source Data

(7) The Structuring of a Business Intelligence Competency Center

(8) Assessment and Prioritization of Business Analytics Projects

and (9) Business Analytics in the Future."-- Provided by publisher

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Thông tin biên mục

Thông tinChi tiết
001Số kiểm soát17933
005Ngày và thời gian giao dịch lần cuối với biểu ghi21/12/2010 · 10:53
008Các yếu tố dữ liệu có độ dài cố định100416s2010 njua 001 0 eng
010Số kiểm soát của thư viện quốc hội hoa kỳ2010016217
020Số sách chuẩn quốc tế ISBN
  • 0470890614 (hardback)
  • 9780470890615 (hardback)
035Số kiểm soát hệ thống
  • (OCoLC)607989088
  • (OCoLC)ocn607989088
  • (RMIT)763637
  • (YBP)3373986
040Cơ quan tạo biểu ghi biên mục gốcDLC DLC BTCTA CDX C#P YDXCP
041Mã ngôn ngữeng
042Mã xác thựcpcc
050Ký hiệu xếp giá theo phân loại thư viện quốc hội hoa kỳHD38.7 .L39 2010
082Ký hiệu xếp giá theo phân loại thập phân dewey658.4033 Bus-M
100Tiêu đề chính - Tên cá nhânLaursen, Gert H. N.
245Nhan đề chínhBusiness analytics for managers : taking business intelligence beyond reporting / Gert H.N. Laursen, Jesper Thorlund.
260Địa chỉ xuất bản, phát hành... (in ấn)Hoboken, N.J. : Wiley, 2010
300Mô tả vật lýxxi, 248 p. : ill. ; 24 cm.
490Thông tin tùng thưWiley & SAS business series
500Phụ chú chungIncludes index.
520Tóm tắt/chú giải"Many companies are unsure exactly what business analytics is and how it can be used to improve their performance. Much of the material currently in the marketplace is technical in nature. This book's focus is not on the technical aspects of business analytics but takes a business holistic approach. It provides an explanation of what business analytics is and how it should be important to people in sales, marketing, management, finance, HR, production as well as analysis and controlling. This book provides a business analytics model that focuses on the interaction of IT technology, strategy, business processes, and a broad spectrum of human competencies, organizational circumstances, and cooperation across the organization. This book will be comprised of nine chapters: (1) The Business Analytics Model; (2) Business Analytics at the Strategic Model; (3) Development and Deployment of Information at a Functional Level; (4) Business Analytics at an Analytical Level; (5) Business Analytics at the Data Warehouse Level; (6) The Company's Collection of Source Data; (7) The Structuring of a Business Intelligence Competency Center; (8) Assessment and Prioritization of Business Analytics Projects; and (9) Business Analytics in the Future."-- Provided by publisher.
650Tiêu đề bổ sung chủ đề - thuật ngữ chủ đềBusiness intelligence.
700Tiêu đề bổ sung - Tên cá nhânThorlund, Jesper.
830Tiêu đề bổ sung cho tùng thư - nhan đề đồng nhấtWiley and SAS business series.
999Bộ sưu tậpTài liệu Download