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Nudge : improving decisions about health, wealth, and happiness
Thaler, Richard H, 1945 · New Haven : Yale University Press, 2008
- Nhà xuất bản
- New Haven : Yale University Press, 2008
- Mô tả vật lý
- 293 trang
- ISBN
- 0300122233 (cloth : alk. paper);9780300122237 (cloth : alk. paper)
- Phân loại Dewey
- 330.019
- Chủ đề
- Choice (Psychology)--Economic aspectsConsumer behaviorDecision making--Psychological aspectsEconomics--Psychological aspects
- Ngôn ngữ
- Tiếng Anh
Tóm tắt nội dung
"Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy
we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself." "Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful "choice architecture" can be established to nudge us in beneficial directions without restricting freedom of choice. Nudge offers a unique new take - from neither the left nor the right - on many hot-button issues, for individuals and governments alike."--BOOK JACKET
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Thông tin biên mục
| Thông tin | Chi tiết |
|---|---|
| 001Số kiểm soát | 18099 |
| 003Mã cơ quan gán số kiểm soát | DLC |
| 005Ngày và thời gian giao dịch lần cuối với biểu ghi | 27/12/2010 · 10:53 |
| 008Các yếu tố dữ liệu có độ dài cố định | 071116s2008 ctu b 001 0 eng |
| 010Số kiểm soát của thư viện quốc hội hoa kỳ | 2007047528 |
| 020Số sách chuẩn quốc tế ISBN |
|
| 041Mã ngôn ngữ | eng |
| 050Ký hiệu xếp giá theo phân loại thư viện quốc hội hoa kỳ | HB74.P8 T53 2008 |
| 082Ký hiệu xếp giá theo phân loại thập phân dewey | 330.019 Nud |
| 090Vị trí tài liệu trên giá | HB74 Psy.Th 2008 |
| 100Tiêu đề chính - Tên cá nhân | Thaler, Richard H., 1945- |
| 245Nhan đề chính | Nudge : improving decisions about health, wealth, and happiness / Richard H. Thaler and Cass R. Sunstein. |
| 246Dạng khác của nhan đề | Improving decisions about health, wealth, and happiness. |
| 260Địa chỉ xuất bản, phát hành... (in ấn) | New Haven : Yale University Press, 2008 |
| 300Mô tả vật lý | x. 293 p. : ill. ; 24 cm. |
| 504Phụ chú thư mục v.v... | Includes bibliographical references and index. |
| 520Tóm tắt/chú giải | "Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself." "Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful "choice architecture" can be established to nudge us in beneficial directions without restricting freedom of choice. Nudge offers a unique new take - from neither the left nor the right - on many hot-button issues, for individuals and governments alike."--BOOK JACKET. |
| 650Tiêu đề bổ sung chủ đề - thuật ngữ chủ đề |
|
| 700Tiêu đề bổ sung - Tên cá nhân | Sunstein, Cass R. |
| 999Bộ sưu tập | Tài liệu Download |
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