Reference materials per course syllabus
Shopper Marketing : How to increase purchase decisions at the point of sale
Ståhlberg, Markus · UK : KoganPage, 2012
- Publisher
- UK : KoganPage, 2012
- Physical description
- 282 pages
- ISBN
- 9780749464714
- Dewey classification
- 658.8342
- Language
- English
Availability by location
| Location | Copies | Online request |
|---|---|---|
| Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh | 2 of 2 on shelf | Yes |
| Hóc Môn — Thư viện Hóc Môn | 1 of 1 on shelf | No |
Catalogue record
| Field | Value |
|---|---|
| 001Control number | 91203 |
| 005Date and time of latest transaction | 4 Sep 2026, 09:40 |
| 008Fixed-length data elements | 130925 |
| 020International Standard Book Number (ISBN) | 9780749464714 |
| 040Cataloging source | HUFLITLIB |
| 041Language code | eng |
| 044Country of publishing/producing entity code | xxk |
| 082Dewey Decimal call number | 658.8342 STHLB206G |
| 100Main entry – personal name | Ståhlberg, Markus |
| 245Title statement | Shopper Marketing : How to increase purchase decisions at the point of sale / Markus Ståhlberg. |
| 250Edition statement | Second Edition |
| 260Publication, distribution, etc. (imprint) | UK : KoganPage , 2012 |
| 300Physical description | 282 pages : illustrations ; 16x24cm |
| 526Study program information note | Quản trị kinh doanh - Marketing, Marketing thương mại, ĐCCT-2025 |
| 650Subject added entry – topical term |
|
| 852Location |
|
| 999Collection | Reference materials per course syllabus |
=001 91203=005 20260904094024.000=008 130925=020 ##$a9780749464714=040 ##$aHUFLITLIB=041 0#$aeng=044 ##$axxk=082 04$a658.8342 $bSTHLB206G=100 1#$aStåhlberg, Markus=245 10$aShopper Marketing : $bHow to increase purchase decisions at the point of sale / $cMarkus Ståhlberg.=250 ##$aSecond Edition=260 ##$aUK : $bKoganPage , $c2012=300 ##$a282 pages : $billustrations ; $c16x24cm=526 0#$aQuản trị kinh doanh - Marketing, $bMarketing thương mại, $iĐCCT-2025=650 #0$aMarketing, $zShopping-Decision making=650 #4$aTiếp thị (Marketing)=721 ##$aQuản trị kinh doanh - Chuyên ngành Marketing=722 ##$aMarketing thương mại=852 ##$bThư viện Hóc Môn $j100051673=852 ##$bThư viện Sư Vạn Hạnh $j100051671, 100051672=LDR 01115nz a2000301 4500
