Core textbooks per course syllabus
Services Marketing : Intergrating Customer Focus Across the Firm
Bitner, Mary Jo, Gremler, Dwayne D, Mende, Martin, Zeithaml, Valarie A · New York : MC Graw Hill, 2024
- Publisher
- New York : MC Graw Hill, 2024
- Physical description
- 531 pages
- ISBN
- 9781266287152
- Dewey classification
- 658.8
- Language
- English
Availability by location
| Location | Copies | Online request |
|---|---|---|
| Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh | 2 of 2 on shelf | Yes |
| Hóc Môn — Thư viện Hóc Môn | 1 of 1 on shelf | No |
Catalogue record
| Field | Value |
|---|---|
| 001Control number | 90347 |
| 005Date and time of latest transaction | 9 Apr 2026, 13:11 |
| 008Fixed-length data elements | 131017 |
| 020International Standard Book Number (ISBN) | 9781266287152 |
| 040Cataloging source | HUFLITLIB |
| 041Language code | eng |
| 044Country of publishing/producing entity code | xxu |
| 082Dewey Decimal call number | 658.8 S206V |
| 245Title statement | Services Marketing : Intergrating Customer Focus Across the Firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D.Gremler, Martin Mende |
| 250Edition statement | Eighth edition |
| 260Publication, distribution, etc. (imprint) | New York : MC Graw Hill , 2024 |
| 300Physical description | 531 pages : illustrations ; 21x25cm |
| 526Study program information note | Quản trị kinh doanh, Marketing dịch vụ, ĐCCT - 2025 |
| 650Subject added entry – topical term |
|
| 700Added entry – personal name |
|
| 852Location |
|
| 999Collection | Core textbooks per course syllabus |
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