VIEN
HUFLIT Library
Reference materials per course syllabus

Advertising Creative : Strategy, Copy and Design

Altstiel, Tom, Augustine, Dan, Grow, Jean, Jenkins, Joanna L · USA : SAGE Publications, 2023

Publisher
USA : SAGE Publications, 2023
Physical description
358 pages
ISBN
9781071846650
Dewey classification
659.1
Language
English

Availability by location

LocationCopiesOnline request
Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh2 of 2 on shelfYes
Hóc Môn — Thư viện Hóc Môn1 of 1 on shelfNo

Catalogue record

FieldValue
001Control number86902
005Date and time of latest transaction30 Jul 2024, 15:42
008Fixed-length data elements130925
020International Standard Book Number (ISBN)9781071846650
040Cataloging sourceHUFLIT
041Language codeeng
044Country of publishing/producing entity codexxu
082Dewey Decimal call number659.1 A101V
245Title statementAdvertising Creative : Strategy, Copy and Design / Tom Altstiel, Jean Grow, Dan Augustine, Joanna L.Jenkins.
250Edition statementSixth edition
260Publication, distribution, etc. (imprint)USA : SAGE Publications, 2023
300Physical descriptionxxvi, 358 pages : illustrations ; 22x28cm
526Study program information noteQuan hệ Quốc tế, Quảng cáo, ĐCCT - 2023
650Subject added entry – topical term
  • Strategy,--Advertising
  • Chiến lược,--Quảng cáo
700Added entry – personal name
  • Altstiel, Tom
  • Augustine, Dan
  • Grow, Jean
  • Jenkins, Joanna L.
852Location
  • Thư viện Hóc Môn 100047822
  • Thư viện Sư Vạn Hạnh 100047820, 100047821
999CollectionReference materials per course syllabus