Reference materials per course syllabus
Global Marketing Management
Keegan, Warren J · NY : Pearson, 2014
- Publisher
- NY : Pearson, 2014
- Physical description
- 457 pages
- ISBN
- 9780136157397
- Dewey classification
- 658.84
- Language
- English
Availability by location
| Location | Copies | Online request |
|---|---|---|
| Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh | 1 of 1 on shelf | Yes |
Catalogue record
| Field | Value |
|---|---|
| 001Control number | 82659 |
| 005Date and time of latest transaction | 19 Jul 2024, 16:12 |
| 008Fixed-length data elements | 130925 |
| 020International Standard Book Number (ISBN) | 9780136157397 |
| 040Cataloging source | Huflit |
| 041Language code | eng |
| 044Country of publishing/producing entity code | nju |
| 082Dewey Decimal call number | 658.84 K201G |
| 100Main entry – personal name | Keegan, Warren J. |
| 245Title statement | Global Marketing Management / Warren J. Keegan, Elyse Arnow Brill. |
| 250Edition statement | Eighth Edition |
| 260Publication, distribution, etc. (imprint) | NY : Pearson, 2014 |
| 300Physical description | xxii, 457 pages : illustrations ; 21x26cm |
| 526Study program information note | Quản trị kinh doanh - Chuyên ngành Marketing, Marketing quốc tế, ĐCCT - 2021 |
| 650Subject added entry – topical term |
|
| 700Added entry – personal name | Brill, Elyse Arnow |
| 852Location | Thư viện Sư Vạn Hạnh 100046748 |
| 999Collection | Reference materials per course syllabus |
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