Reference materials per course syllabus
Marketing Strategy : Text and Cases
Ferrell, O.C, Belmont University · Singapore : Cengage, 2019
- Publisher
- Singapore : Cengage, 2019
- Physical description
- 556 pages
- ISBN
- 9789814834612
- Dewey classification
- 658.816
- Language
- English
Availability by location
| Location | Copies | Online request |
|---|---|---|
| Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh | 2 of 2 on shelf | Yes |
| Hóc Môn — Thư viện Hóc Môn | 1 of 1 on shelf | No |
Catalogue record
| Field | Value |
|---|---|
| 001Control number | 76352 |
| 005Date and time of latest transaction | 28 Nov 2023, 14:20 |
| 008Fixed-length data elements | 130925 |
| 020International Standard Book Number (ISBN) | 9789814834612 |
| 040Cataloging source | HUFLIT |
| 041Language code | eng |
| 044Country of publishing/producing entity code | si |
| 082Dewey Decimal call number | 658.816 F206R |
| 100Main entry – personal name | Ferrell, O.C , Belmont University |
| 245Title statement | Marketing Strategy : Text and Cases. Asia Edition / O.C. Ferrell, Michael D. Hartline. |
| 250Edition statement | 7th edition |
| 260Publication, distribution, etc. (imprint) | Singapore : Cengage, 2019 |
| 300Physical description | xviii, 556 pages : illustrations ; 22x28cm |
| 526Study program information note | Quản trị kinh doanh - Chuyên ngành Marketing, Chiến lược giá, ĐCCT-2021 |
| 650Subject added entry – topical term |
|
| 700Added entry – personal name | Hartline, Michael D. , Florida State University |
| 852Location |
|
| 999Collection | Reference materials per course syllabus |
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