Reference materials per course syllabus
Marketing Management
Kotler, Philip, Keller, kevin Lane · England : Pearson , 2016
- Publisher
- England : Pearson , 2016
- Physical description
- 36 pages
- ISBN
- 9781292092621
- Dewey classification
- 658.8
- Subjects
- Marketing ManagementMarketing -- Quản lý, -- Quản trị kinh doanhTiếp thị (Marketing), -- Quản lý
- Language
- English
Availability by location
| Location | Copies | Online request |
|---|---|---|
| Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh | 2 of 2 on shelf | Yes |
| Hóc Môn — Thư viện Hóc Môn | 1 of 1 on shelf | No |
Catalogue record
| Field | Value |
|---|---|
| 001Control number | 74028 |
| 005Date and time of latest transaction | 29 Nov 2023, 09:15 |
| 008Fixed-length data elements | 130925 |
| 020International Standard Book Number (ISBN) | 9781292092621 |
| 040Cataloging source | HUFLIT |
| 041Language code | eng |
| 044Country of publishing/producing entity code | my |
| 082Dewey Decimal call number | 658.8 K435L |
| 100Main entry – personal name | Kotler, Philip |
| 245Title statement | Marketing Management. Global Edition / Philip Kotler, Kevin Lane Keller |
| 250Edition statement | 15th edition |
| 260Publication, distribution, etc. (imprint) | England : Pearson , 2016 |
| 300Physical description | 714, I-36 pages : illustrations ; 22x28cm |
| 526Study program information note | Quản trị kinh doanh - Chuyên ngành Marketing, Quản trị Marketing, ĐCCT-2021 |
| 650Subject added entry – topical term |
|
| 700Added entry – personal name | Keller, kevin Lane |
| 852Location |
|
| 999Collection | Reference materials per course syllabus |
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