Media effects
Potter, W. James · Thousand Oaks, Calif : SAGE Publications, 2012
- Publisher
- Thousand Oaks, Calif : SAGE Publications, 2012
- Physical description
- 377 pages
- ISBN
- 9781412964692 (paperback)
- Dewey classification
- 302.23
- Subjects
- Mass media--InfluenceMass media--Physiological aspectsMass media--Psychological aspectsMass media--Social aspects
- Language
- English
Summary
"Media Effects offers students an in-depth examination of the media's constant influence on individuals and society. W. James Potter frames media's effects in two templates: influence on individuals and influence on larger social structures and institutions. By positioning the different types of effects in the forefront, Potter helps students understand the full range of media effects, how they manifest themselves, and the factors that that are likely to bring these effects into being. Throughout the book, Potter encourages students to analyze their own experiences by searching for evidence of these effects in their own lives, making the content meaningful on a personal level." -- Provided by publisher
Availability by location
| Location | Copies | Online request |
|---|---|---|
| Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh | 2 of 2 on shelf | Yes |
Catalogue record
| Field | Value |
|---|---|
| 001Control number | 52391 |
| 005Date and time of latest transaction | 2 Dec 2017, 16:12 |
| 008Fixed-length data elements | 20171117 |
| 020International Standard Book Number (ISBN) | 9781412964692 (paperback) |
| 041Language code | eng |
| 044Country of publishing/producing entity code | xxu |
| 050Library of Congress call number | P94 .P68 2012 |
| 082Dewey Decimal call number | 302.23 P435T |
| 100Main entry – personal name | Potter, W. James. |
| 245Title statement | Media effects / W. James Potter. |
| 260Publication, distribution, etc. (imprint) | Thousand Oaks, Calif. : SAGE Publications, 2012 |
| 300Physical description | xviii, 377 p. : ill. ; 24 cm. |
| 504Bibliography, etc. note | Includes bibliographical references (p. 327-363) and index. |
| 505Formatted contents note | Why study media effects? -- Defining key ideas -- What is a media effect? -- Media influence -- Theories of media effects -- Physiological effects -- Cognitive effects -- Belief effects -- Attitude effects -- Affective effects -- Behavioral effects -- Macro-level effects on the public -- Macro-level effects on institutions -- Macro-level effects on society, culture, and mass media -- Cautions -- Springboard. |
| 520Summary, etc. | "Media Effects offers students an in-depth examination of the media's constant influence on individuals and society. W. James Potter frames media's effects in two templates: influence on individuals and influence on larger social structures and institutions. By positioning the different types of effects in the forefront, Potter helps students understand the full range of media effects, how they manifest themselves, and the factors that that are likely to bring these effects into being. Throughout the book, Potter encourages students to analyze their own experiences by searching for evidence of these effects in their own lives, making the content meaningful on a personal level." -- Provided by publisher. |
| 650Subject added entry – topical term |
|
| 999Collection | Reference materials per course syllabus |
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