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Reference materials per course syllabus

Media effects

Potter, W. James · Thousand Oaks, Calif : SAGE Publications, 2012

Publisher
Thousand Oaks, Calif : SAGE Publications, 2012
Physical description
377 pages
ISBN
9781412964692 (paperback)
Dewey classification
302.23
Language
English

Summary

"Media Effects offers students an in-depth examination of the media's constant influence on individuals and society. W. James Potter frames media's effects in two templates: influence on individuals and influence on larger social structures and institutions. By positioning the different types of effects in the forefront, Potter helps students understand the full range of media effects, how they manifest themselves, and the factors that that are likely to bring these effects into being. Throughout the book, Potter encourages students to analyze their own experiences by searching for evidence of these effects in their own lives, making the content meaningful on a personal level." -- Provided by publisher

Availability by location

LocationCopiesOnline request
Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh2 of 2 on shelfYes

Catalogue record

FieldValue
001Control number52391
005Date and time of latest transaction2 Dec 2017, 16:12
008Fixed-length data elements20171117
020International Standard Book Number (ISBN)9781412964692 (paperback)
041Language codeeng
044Country of publishing/producing entity codexxu
050Library of Congress call numberP94 .P68 2012
082Dewey Decimal call number302.23 P435T
100Main entry – personal namePotter, W. James.
245Title statementMedia effects / W. James Potter.
260Publication, distribution, etc. (imprint)Thousand Oaks, Calif. : SAGE Publications, 2012
300Physical descriptionxviii, 377 p. : ill. ; 24 cm.
504Bibliography, etc. noteIncludes bibliographical references (p. 327-363) and index.
505Formatted contents noteWhy study media effects? -- Defining key ideas -- What is a media effect? -- Media influence -- Theories of media effects -- Physiological effects -- Cognitive effects -- Belief effects -- Attitude effects -- Affective effects -- Behavioral effects -- Macro-level effects on the public -- Macro-level effects on institutions -- Macro-level effects on society, culture, and mass media -- Cautions -- Springboard.
520Summary, etc."Media Effects offers students an in-depth examination of the media's constant influence on individuals and society. W. James Potter frames media's effects in two templates: influence on individuals and influence on larger social structures and institutions. By positioning the different types of effects in the forefront, Potter helps students understand the full range of media effects, how they manifest themselves, and the factors that that are likely to bring these effects into being. Throughout the book, Potter encourages students to analyze their own experiences by searching for evidence of these effects in their own lives, making the content meaningful on a personal level." -- Provided by publisher.
650Subject added entry – topical term
  • Mass media--Influence.
  • Mass media--Physiological aspects.
  • Mass media--Psychological aspects.
  • Mass media--Social aspects.
999CollectionReference materials per course syllabus