Core textbooks per course syllabus
Digital Marketing : Strategy, Implementation and Practice
Chaffey, Dave · Malaysia : Pearson, 2016
- Publisher
- Malaysia : Pearson, 2016
- Physical description
- 701 pages
- ISBN
- 9781292077611 (bìa mềm)
- Dewey classification
- 658.872
- Language
- English
Availability by location
| Location | Copies | Online request |
|---|---|---|
| Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh | 1 of 1 on shelf | Yes |
Catalogue record
| Field | Value |
|---|---|
| 001Control number | 47819 |
| 005Date and time of latest transaction | 29 Nov 2023, 09:45 |
| 008Fixed-length data elements | 120822 |
| 020International Standard Book Number (ISBN) | 9781292077611 (bìa mềm) |
| 040Cataloging source | HUFLIT |
| 041Language code | eng |
| 044Country of publishing/producing entity code | my |
| 082Dewey Decimal call number | 658.872 CH101F |
| 100Main entry – personal name | Chaffey, Dave |
| 245Title statement | Digital Marketing : Strategy, Implementation and Practice / Dave Chaffey, Fiona Ellis-Chadwick |
| 250Edition statement | 6 |
| 260Publication, distribution, etc. (imprint) | Malaysia Pearson , 2016 |
| 300Physical description | 701 pages ; Illustrations ; 27 cm |
| 526Study program information note | Quản trị kinh doanh - Chuyên ngành Marketing, Marketing kỹ thuật số, ĐCCT-2021 |
| 650Subject added entry – topical term |
|
| 700Added entry – personal name | Ellis-Chadwick, Fiona |
| 852Location | Thư viện Sư Vạn Hạnh 100039564 |
| 999Collection | Core textbooks per course syllabus |
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