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Scanned materials

Promoting and marketing events : theory and practice

Jackson, Nigel A · New York : Routledge, 2013

Publisher
New York : Routledge, 2013
Physical description
254 pages
ISBN
9780415667326 (hbk : alk. paper);9780415667333 (pbk : alk. paper)
Dewey classification
394.2
Language
English

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Catalogue record

FieldValue
001Control number46281
005Date and time of latest transaction29 Sep 2016, 14:17
008Fixed-length data elements150128
020International Standard Book Number (ISBN)
  • 9780415667326 (hbk : alk. paper)
  • 9780415667333 (pbk : alk. paper)
041Language codeEng
044Country of publishing/producing entity codeNyu
082Dewey Decimal call number394.2 J300Acks
100Main entry – personal nameJackson, Nigel A.
245Title statementPromoting and marketing events : theory and practice / Nigel Jackson.
250Edition statement1st ed.
260Publication, distribution, etc. (imprint)New York : Routledge, 2013
300Physical descriptionxx, 254p. : Ebook.
504Bibliography, etc. noteIncludes bibliographical references (p. 236-250) and index(p.251-254)
546Language noteNội dung bằng tiếng Anh
650Subject added entry – topical term
  • Special events--Marketing.
  • Special events--Public relations.
999CollectionScanned materials