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Undergraduate theses

Analyzing the marketing strategy of martell VSOP VietNam via rise above fashion contest 2012 : Graduation paper

Nguyễn, Hoàng Ngọc Tú · TPHCM : Huflit, 2014

Publisher
TPHCM : Huflit, 2014
Physical description
100 pages
Dewey classification
658.401 2
Language
English

Summary

The marketing strategy of the contest in particular and Martell brand in general is not abusively direct the product to the customers, but by conveying the spirit and message of the brand to them

Availability by location

LocationCopiesOnline request
Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh1 of 1 on shelfYes

Catalogue record

FieldValue
001Control number34587
005Date and time of latest transaction21 Mar 2023, 08:55
008Fixed-length data elements140821
040Cataloging sourceHuflit
041Language codeeng
044Country of publishing/producing entity codevm
082Dewey Decimal call number658.401 2 NG527T
100Main entry – personal nameNguyễn, Hoàng Ngọc Tú
245Title statementAnalyzing the marketing strategy of martell VSOP VietNam via rise above fashion contest 2012 : Graduation paper / Nguyễn Hoàng Ngọc Tú, Ngô Thùy Linh; Trần Thị Lan Phương: giảng viên hướng dẫn
260Publication, distribution, etc. (imprint)TPHCM : Huflit, 2014
300Physical description100 trang : minh họa màu ; 21x30cm.
502Dissertation noteKhóa luận tốt nghiệp -- Ngành Quan hệ Quốc tế, Mã số 7310206
520Summary, etc.The marketing strategy of the contest in particular and Martell brand in general is not abusively direct the product to the customers, but by conveying the spirit and message of the brand to them
610Subject added entry – corporate name
  • Ho Chi Minh University of Foreign Languages and Information Technology-- Department of International Relations
  • Trường Đại học Ngoại ngữ - Tin học TPHCM-- Khoa Quan hệ Quốc tế
650Subject added entry – topical term
  • Quản trị chiến lược
  • Strategic Management
653Index term – uncontrolledKhóa luận tốt nghiệp -- Quản hệ quốc tế
700Added entry – personal name
  • Ngô, Thùy Linh
  • Trần, Thị Lan Phương, MBA, Giảng viên hướng dẫn
852LocationThư viện Sư Vạn Hạnh 101001305
999CollectionUndergraduate theses