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Books, monographs & anthologies

The fall of advertising and the rise of PR

Ries Al · New York : Harper, 2002

Publisher
New York : Harper, 2002
Physical description
295 pages
ISBN
0-06-008198-8
Dewey classification
659.2
Language
English

Availability by location

LocationCopiesOnline request
Sư Vạn Hạnh — Thư viện Sư Vạn Hạnh1 of 1 on shelfYes

Catalogue record

FieldValue
001Control number28859
005Date and time of latest transaction4 Dec 2014, 10:49
008Fixed-length data elements130328
020International Standard Book Number (ISBN)0-06-008198-8
041Language codeEng
082Dewey Decimal call number659.2 R301SA103
100Main entry – personal nameRies Al
245Title statementThe fall of advertising and the rise of PR
260Publication, distribution, etc. (imprint)New York : Harper , 2002
300Physical description295 tr. ; 22 cm
653Index term – uncontrolledQuảng cáo -- PR
700Added entry – personal nameHaynes Jim
999CollectionBooks, monographs & anthologies