Undergraduate theses
Current situation and solutions for improvement of food service's online coupon in Ho Chi Minh city
Bùi, Thị Kim Cương, Tác giả · TPHCM : HUFLIT, 2012
- Publisher
- TPHCM : HUFLIT, 2012
- Physical description
- 88 pages
- Dewey classification
- 658.8
- Subjects
- MarketingKhóa luận tốt nghiệp -- Quản trị Du Lịch - Khách sạnQuản trị -- Marketing -- online coupon
- Language
- English
Summary
The aim of this study is to review the literature related to coupon, groupon, online food coupon, to examine the effects of online vouchers on food service business in Ho Chi Minh city, to find out whether food service instituations get the results they want after using online coupon approach, and to suggest some solutions to help food service business in Ho Chi Minh city run more effective through using online coupon
Availability by location
| Location | Copies | Online request |
|---|---|---|
| Sư Vạn Hạnh — Kho BCKH, KYHTKH, KLTN, Luận văn, Luận án (SVH) | 1 of 1 on shelf | Yes |
Catalogue record
| Field | Value |
|---|---|
| 001Control number | 27060 |
| 005Date and time of latest transaction | 8 May 2018, 12:33 |
| 008Fixed-length data elements | 120903 |
| 040Cataloging source | HUFLITLIB |
| 041Language code | Eng |
| 044Country of publishing/producing entity code | vm |
| 082Dewey Decimal call number | 658.8 B510C |
| 100Main entry – personal name | Bùi, Thị Kim Cương, Tác giả |
| 245Title statement | Current situation and solutions for improvement of food service's online coupon in Ho Chi Minh city / Bùi Thị Kim Cương ; Trần Việt Nhân |
| 250Edition statement | 1 |
| 260Publication, distribution, etc. (imprint) | TPHCM : HUFLIT, 2012 |
| 300Physical description | 88tr. ; 30cm. |
| 500General note |
|
| 520Summary, etc. | The aim of this study is to review the literature related to coupon, groupon, online food coupon, to examine the effects of online vouchers on food service business in Ho Chi Minh city, to find out whether food service instituations get the results they want after using online coupon approach, and to suggest some solutions to help food service business in Ho Chi Minh city run more effective through using online coupon. |
| 650Subject added entry – topical term | Marketing |
| 653Index term – uncontrolled |
|
| 700Added entry – personal name | Trần, Việt Nhân, M.B.A, Giảng viên hướng dẫn |
| 999Collection | Undergraduate theses |
=001 27060=005 20180508123318.000=008 120903=040 ##$aHUFLITLIB=041 0#$aEng=044 ##$avm=082 0#$a658.8 $bB510C=100 1#$aBùi, Thị Kim Cương, $eTác giả=245 ##$aCurrent situation and solutions for improvement of food service's online coupon in Ho Chi Minh city / $cBùi Thị Kim Cương ; Trần Việt Nhân=250 ##$a1=260 ##$aTPHCM : $bHUFLIT, $c2012=300 ##$a88tr. ; $c30cm.=500 ##$aTrên trang nhan đề có ghi: Minisity of Education and Training. Ho Chi Minh city University of Foreign Languages and Information Technology. Tourism and Hospitality Department.=500 ##$aTrên trang nhan đề có ghi: Student code: 08DH41324. Course: 2008 - 2012=520 ##$aThe aim of this study is to review the literature related to coupon, groupon, online food coupon, to examine the effects of online vouchers on food service business in Ho Chi Minh city, to find out whether food service instituations get the results they want after using online coupon approach, and to suggest some solutions to help food service business in Ho Chi Minh city run more effective through using online coupon.=650 #4$aMarketing=653 ##$aKhóa luận tốt nghiệp -- Quản trị Du Lịch - Khách sạn=653 ##$aQuản trị -- Marketing -- online coupon=700 1#$aTrần, Việt Nhân, $cM.B.A, $eGiảng viên hướng dẫn=841 ##$bKho BCKH, KYHTKH, KLTN, Luận văn, Luận án $j101001154=LDR 01660nam a2200301 4500