Your Google game plan for success : increasing your web presence with Google AdWords, Analytics and Website Optimizer

Teixeira, Joe · Indianapolis, IN : Wiley Pub, 2010

Publisher: Indianapolis, IN : Wiley Pub, 2010
Physical description: 434 pages
ISBN: 0470641649 (pbk.);9780470641644 (pbk.)
Dewey classification: 658.87202854678
Subjects: Internet advertising--Computer programs Internet marketing--Computer programs Internet users--Statistics--Data processing Web usage mining--Computer programs
Language: English

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Catalogue record

Field	Value
001Control number	20381
005Date and time of latest transaction	15 Dec 2010, 10:25
008Fixed-length data elements	100526s2010 inua 001 0 eng
020International Standard Book Number (ISBN)	0470641649 (pbk.) 9780470641644 (pbk.)
035System control number	(OCoLC)567008125 (OCoLC)ocn567008125 (RMIT)782201 (YBP)3374373
041Language code	eng
050Library of Congress call number	HF5415.1265 .T45 2010
082Dewey Decimal call number	658.87202854678 22
100Main entry – personal name	Teixeira, Joe.
245Title statement	Your Google game plan for success : increasing your web presence with Google AdWords, Analytics and Website Optimizer / Joe Teixeira.
260Publication, distribution, etc. (imprint)	Indianapolis, IN : Wiley Pub., 2010
300Physical description	xxii, 434 p. : ill. ; 24 cm.
500General note	Includes index.
630Subject added entry – uniform title	Google AdWords. Google Analytics.
650Subject added entry – topical term	Internet advertising--Computer programs. Internet marketing--Computer programs. Internet users--Statistics--Data processing. Web usage mining--Computer programs.
999Collection	Downloads

MARC21 record · 29 fields

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